Impact of Search Engine Updates from Simple SEO to Modern SEO!

From the first breath of Search Engine Optimization, backlinks played major role in calculating the strength of a website to get rank in SERP’s. In early stages, backlinks are main source for search engines in identifying the website category, website products and services information and to compute the ranking factors of website in SERP’s.

Due to the heavy cyclone of backlink building from website owners and webmasters, search engines got puzzled in identifing the immense quality service or information provider, then started updating search algorithm by implementing the updates like Toolbar Page rank, Caffine, Penguine, Panda, etc., to modify and categorize the exact information and services for its search users.

Apart from that the Google search algorithm has gone updated and changed its search methods many times in the past few years, affecting websites traffic and health. This represents the SEO strategies to be applied smart by predicting the future updates to get no harm to the website.

History of Search engine Updates and amended Strategies of SEO:

In earlier stages of internet (1990’s), website indexing and resulting done by direct addressing of website information by search engine submission forms containing the website service keywords, description, etc...

Many of the website owners and Webmaster are also processing irrelevant and non-informative website information to get their website in top of SERP’s, this got identified by search engines and updated by implementing changes in search algorithms, later had top modulations in search crawlers nothing but “Search Engine bots” with some search guidelines to be followed by websites to get direct approach of website information and services from internet servers.

In DEC 2000, Google rolled-out major update “Toolbar page rank”, which had gone great revolution among the website ranking factors. Giving priority to its users, Google strived hard to provide the best of as it can by amending its search algorithm time to time in different forms by some of its major updates like Caffine, Panda, Penguin, Pigeon, etc.

The search engine had undergone lot of changes; similarly based on the search engine updates many forms of SEO had amended its strategies to get best quality and results from search engines.

Simple SEO vs Modern SEO:

SEO had no strategical forms or guidelines in early stages to workout with the search engines, as there is no exact Optimization techniques involved for results, just had Simple SEO with Basic implementation of website information to search engines. In mid stages, SEO got boomy strategy guidelines and updates by search engines, for optimizing website to immense quality and categorizing website information and services, which lead in improving ranking factors.

In Modern SEO, Onpage Optimisation is one of major part to get strong-base for website in evolution of website indexing. Next to that Content Marketing and Third party Link Building helps in improving the ranking factors of website which lead to get prior results and brand-image from search engines. Now-a-days Social Media is one of the best sources in getting faster brand-image to the website.

Presently backlinks are not enough for a website in getting ranks, also needed all type of website references like image, info-graphics and massive quality content marketings with no-harm SEO strategies to gain prior brand image and evolving great search engine importance, approach for the website.